Dan M. Kennedy

Promotional Products - Some Work Better Than Others

Promotional products that are deemed useful are kept longer. Better yet, they are used. Some get used several times a day. At least by some people. Some are used in public, where other people can see them. And to make matters even better, they're not expe... Read >

Corporate Gifts - 6 Reasons Why You Should Use Them

Corporate gifts can, literally, be anything that can be imprinted with your message. What you choose to give as corporate gifts will depend on who you're giving them to and your industry (average life time value of a client not what's customary in your in... Read >

Corporate Gifts With a Twist, and Off to the Top of the Marketing Race You Are

When do you give corporate gifts? On Corporate Gifts Day, of course. There are many who think that corporate gifts are for special occasions: holidays, new business opening, trade shows and conferences. And they’re right; you can give corpo... Read >

Promotional Products - Do You Make This Mistake In Your Promotional Marketing?

I used to run a small business, me, two full-time employees, and a handful of subcontractors. There were a number of businesses after me, trying to get me to buy from them. Some used promotional gifts, mostly personalized pens. One of the companies tha... Read >

Personalized Coffee Mugs - 5 Tips For A Successful Marketing Campaign

Recently, I attended two separate marketing events that had three things in common: the sponsors were in the same type of business (assisted living) and neither sponsor managed to make the most of the event they sponsored, and neither personalized water b... Read >

Car Insurance - The One Thing You Should Do Differently When Getting Car Insurance

Let's face it, you haven't spent the past 3 years or more of your life, reading up on insurance policies, rules, regulations or keeping track of what insurers offer. Yet the time has come for you to get car insurance. How do you proceed? You have options.... Read >

Compare Auto Insurance - 3 Ways to Improve Results

It's a fact of life, insurance premiums are going higher and higher. You don't want to be paying them for years on end only to make a claim and find out that they're not paying all you thought you were due. Read this article to find out how to buy car ins... Read >

Auto Insurance Quotes - Why Do They Vary So Much From Driver To Driver?

You've probably noticed that some drivers pay more than other drivers even if they drive the same model and year car. Most likely, you've noticed that the young pay higher premiums than the older, men then women. Insurance companies look at a lot of st... Read >

Home Insurance Quotes - Fast Ways To Get Homeowners Insurance

Nobody disagrees with the idea that having homeowners' insurance is a great idea. What is a good homeowners' insurance policy is a whole different matter though. Because not all homeowners' insurance policies were created equal and because not all homeown... Read >

Remortgage – Bad Terms Cost You $ or the Remortgage Secret That Will Save You Tens of Thousands of

Have you begun to notice that lenders, loan officers or mortgage brokers don't really have your best interest at heart? That some of them never even dream of going the extra mile for you? That's the case when you remortgage or refinance. These are comp... Read >

Remortgage – 1 Easy Action Removes 2 Costly Bad Consequences

When you remortgage, you make many decisions. Ideally all would be good. In reality, some people make bad decisions. Some don't even know they have choices, that a decision is possible. One area where this occurs often is the terms of the remortga... Read >